Thursday, May 28, 2009

Week 8

Chapter 5
1. Describe the underlying technologies, applications and types of Web sites that comprise Web 2.0.


  • Ajax Is a technology that allows web pages to update parts of the page rather than the whole page being forced to refresh.
  • Facebook: Tagging in photos
  • Blogs
  • Wikis
  • Podcasts (info on demand)

http://hinchcliffe.org/img/web1vsweb2.png

2. Describe the function of Web services.

Web Services are a bunch of shared protocols and standards that allow data to travel through different web applications. XNL put data in a format that is compatible amongst all the applications to allow it to share the protocols over the web.

3. Describe how you see Social Networking being used in Business.


Social networking allows users to upload their content to the web, in the form of text (for example, blogs), voice (for example, podcasts), images and videos (for example, youtube).


A great example of a business using social networking is "Kiva": web site which permits people to loan money to small businesses in the developing world, has permitted poor people in those countries to achieve economic independence. Thus Social networking is beneficial for businesses as they permit a greater customer base as well as larger networking allowing effective and efficient operations.


Chapter 6

Section 6.1

1. Define e-commerce and distinguish it from e-business.
Ecommerce is basically the purchasing and selling of services and goods over the internet whereas E-business is the broad term of buying and selling and collaborating goods and services and covers all the supporting activities for ecommerce.

2. Distinguish among B2C, B2B, C2C and B2E electronic commerce.

B2C: Business to Consumer - Organisation selling to individual


B2B: Business to Business - Organisation selling to another organisation

C2C: Consumer to Consumer - Individual selling to another individual


B2E: Business to Employee - Organization providing information and services to its employees. Allowing the employees to manage their benefits, take training classes electronically; buy discounted insurance, travel packages, and event tickets.

3. List some benefits and limitations of e-commerce.

Benefits

  • Consumer has more power as global competitors
  • Lower prices as parts of supply chain are redundant
  • 24/7
  • Social benefit: allowing rural areas access to goods and services


Limitations

  • Whether funds are safe and credit card details are encrypted
  • Insufficient bandwidth
  • Hard to get personalised service
  • Few services for goods such as food
  • Cant try on clothes or examine goods

Section 6.2


1. What are spamming, permission marketing and viral marketing?

Spamming: sending out unwanted emails of advertisements


Permission marketing: asks for permission if you would like emailed marketing


Viral marketing: word of mouth marketing relying on good service



Section 6.4


1. What are micropayments?

  • Sms payments

  • Electronic checks

  • Electronic credit cards

  • Purchasing cards

  • Electronic cash

  • Digital wallets


2. What is Multichanneling?
Process by which manufacturers sell through numerous channels such as dell’s online straight to consumer or going to a retailer.

Section 6.5


1. List some ethical issues in EC.

  • Disintermediation: people in supply chain making profit lose this job
  • Privacy issues: as details are provided over the web
  • Cookies

2. List the major legal issues of EC.


  • Fraud: fake versions of tameflu (drug which cures swine flu)
  • Sales tax
  • Domain name
  • Copyright

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